When
you state
the truth, you succeed.
For
example, if you exaggerate a customer’s problem to increase your income, you
run into problems. The customer can sense the lie, no matter how sincere you
act. If you are caught, the penalties are painful.
If
you understate the customer’s problem or your fees, you are selling out what
you know to be true. You prevent your customer from making the proper
decisions. You feel like a wimp.
You
must look the customer in the eye, without hesitation, and deal with the truth.
The customer can then act accordingly. You did your job even if the person
doesn’t like the truth.
When
you have the courage to call the truth the truth you become a more powerful
force. It is easy to hold a position on an honest fact.
For
example, your software adds numbers incorrectly. You call the software
technician who looks it over. He says, "the problem is the user; the
software is fine." You pull out a calculator and prove the computer’s
answer is wrong.
Because
you know the truth, you refuse to agree with the technician. No matter how
smart the expert is, or how inexperienced the user is, you KNOW the figures do
not add up. You have personal integrity.
The
same idea applies to your family, spouse and friends. You agree or disagree
based on what you know to be true, not on what they want you to believe.
Integrity
Integrity
means you stick to your personal code of conduct. You stick to what you decide
is right and wrong.
When
you live with integrity, you succeed. You are open and honest. Your life is
uncomplicated and less stressful.
When
you have good integrity you have no reason to lie. You can look at yourself in
the mirror. You have nothing to hide.
Meir Ezra is a successful entrepreneur,
business consultant and seminar leader. He is based in the Tampa area,
servicing students and clients globally.
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